True North Kratom: Canada's Premium Kratom Gateway
True North Kratom is a Canadian-based company offering premium kratom products, uniquely focused on infused kratom. We prioritize customer enjoyment and legality, offering unique aromatherapy-focused products.
Traction: Early Success in the first 90 days.
1
Brand Recognition
Established a strong brand identity unique Canada-wide, making a strong presence for ourselves in the kratom industry.
2
Product Line
Introduced a unique line of infused kratom products, setting us apart from competitors and exceeding customer expectations.
3
Marketing & Distribution
Developed a comprehensive online presence, marketing materials, and a strategic distribution model.
Overcoming Challenges
Enhanced Experience
Our innovative infused products address the common enjoyment challenges of kratom, improving the experience.
Positive Feedback
Initial customer response has been overwhelmingly positive, with strong interest from experienced kratom customers.
Advertising Advantage
Our aromatherapy positioning allows us to overcome business registration restrictions for a wider reach in Canada.
Strong Supplier Network
Direct Partnership
We have established a direct partnership with Indonesia's leading kratom farmers association, ensuring a consistent supply of pure high-quality kratom.
Industry Advantage
Our direct sourcing model is a significant advantage in the kratom industry, where securing reliable, high-quality suppliers is a major challenge.
Superior Product
This direct connection allows us to bypass intermediaries, ensuring we get the best quality kratom, setting us apart from competitors facing supply & quality inconsistencies.
Customer Confidence
Our unwavering commitment to quality translates to consistently superior products, instilling customer confidence and loyalty.
The Kratom Market: Untapped Potential
1
U.S. Market Growth
The U.S. kratom market has experienced explosive growth in recent years, demonstrating the increasing demand for kratom products.
2
Canadian Opportunity
The Canadian market for kratom is still in its early stages, offering a substantial opportunity for True North Kratom to capture national market share.
3
Market Penetration
We are uniquely positioned to capitalize on this opportunity by offering high-quality, innovative, and legally compliant products. from 3 major Canadian hubs.
US Kratom Market Trends
3M
Estimated Users (2017)
The U.S. kratom market 6 years ago.
12-15M
Estimated Users (2023)
Market growth in the US has been explosive.
$1.3-1.5B
US Kratom Market Value
The US Kratom market is already a billion dollar industry.
Based on population comparisons with the USA, we estimate a Canadian market of around 1.5 million kratom users.
This estimate is calculated by considering Canada’s population as approximately 11% of the U.S., where kratom usage has reached 13.5 million.
With minimal competition currently in the Canadian market, True North Kratom has a unique opportunity to capture a large share of this untapped market.
Market Size in Canada
1
2
3
4
1
1.5 Million Users
Large, underserved market
2
Premium Positioning
High-quality exclusive products
3
Dominant Market Share
Capture loyalty
4
Growth & Expansion
Scale operations
True North Kratom is poised to capitalize on this growth opportunity by offering a premium, high-quality kratom product at a highly competitive and accessible price point.
We will focus on building a strong brand presence in Canada and establishing ourselves as the go-to source for premium kratom. By offering exceptional customer service, member giveaways and a consistent quality product, we aim to cultivate loyalty and drive repeat business.
Leading Canadian Vendors, Pricing, & our Position
Marketing & Events
1
Sample Giveaways
Sign-up free samples as well as affiliates and hosting sample giveaways at outdoor concert events and festivals, increasing brand awareness and generating interest.
2
Targeted Events
Increase brand visibility through sponsorships at targeted industry events in Vancouver, Calgary, and Toronto, reaching audiences aligned with our market.
3
Influencer Marketing
Enlisting various platforms that connect companies with influencers to promote products and amplify reach, leveraging their social media presence and following.
Investment Opportunity
True North Kratom offers a unique opportunity to invest in a thriving explosive market with a team of diverse dedicated professionals. We are poised to dominate the Canadian kratom market, providing a rewarding and profitable venture for investors.
Profitable Growth Potential: For every 1,000 kg sold, True North Kratom is positioned to net $100,000 CAD, giving the company an exceptional ROI and allowing us to quickly expand efforts and reach.
Efficient Sourcing Strategy: Thanks to our direct sourcing from Indonesian distributors, we achieve high ROI and retain the agility to scale up operations as needed to capture more market share rapidly.
Expansive Market: Canada’s estimated 1.5 million kratom users present significant untapped potential. By offering a premium product at a competitive price, even a modest market penetration offers significant revenue opportunities.
Team Overview
Michael French
Founding Partner & Technical Lead, with extensive business and technical experience. Skilled in design and digital development. Has a strong network and a personal kratom story.
Neil Hailey
Founding Partner & Operations Manager, with over 20 years experience in business management and marketing. A notable key figure in Vancouver BC. Has a personal connection to kratom and a very extensive and broad professional network.
Erik Madsen
Business Development Consultant, a experienced leader and entrepreneur. with 30+ years in network marketing and industry-specific networking. Bringing valuable insights and connections.
Roch Boberski
Promotions & Marketing Manager, bringing over 20 years of team management and 10+ years of business expertise, coupled with a strong personal and professional network. Has a person kratom story and enthusiasm.
Growth Vision: 12-Month Plan
Growth Strategies
Distribute 5,000 free samples via member sign-ups, personal networks and affiliate programs. Onboard 50-100 affiliate partners for expanded reach. Gain 3,000 registered new customers on our store.
Brand Expansion
Continued developing automated online store(s) with CRM & affiliate marketing systems. Build organic web traffic, launch targeted SEO strategies, consistent content, and reactive PR campaigns.
Brand Portfolio
Expand our brand portfolio with 3 additional online stores, including a French-Canadian store and a "NoFrills" brand. Establish "Supreme Speciosa" as a secondary premium brand with a strong online presence.